OLÁ Project + VAMOS?

HELLO – Baby Journal is the first collaboration with OLÁ Project.
It is a baby journal that acts as a diary where parents can show the uniqueness of their baby from pregnancy onwards. It’s designed to be transportable fitting easily in a bag; this is not a book to be kept on the shelf at home but to be filled in on the go, when you’re out and about as a family.

The Story
HELLO arose from a desire for a baby book with a difference, to fill a gap in the market for a modern product for parents on the go. In January 2015 was celebrated the first year of HELLO’s life with the portuguese version OLÁ and in 2016 it was translated to english, french and spanish. Sofia Morais is the illustration’s author.

HELLO is aimed at a young and relaxed audience, who are creative and keen to record their new experiences as parents, with a stylish, contemporary product. The goal is to reach a demanding audience who are used to searching for exactly the right product for them.

HELLO totem bag
In 2016, with Sofia Morais we created a limited edition of totem bags 100% cotton and completely hand made.
Mariana Boavida from Carapau Amarelo helped us screen printing it.

www.vira.pt
www.facebook.com/viraeditions.pt

For further information or to order, please send an email to
info@vira.pt